The world of fitness is booming more than ever in the modern day. With as much as 33% of adults within the United States being obese and with an estimated 20% of American citizens owning a gym membership, the time to start a fitness center has never been as lucrative as now. It is reported that up to 66% of the American population weighs more than they should. One in three children is also overweight. When starting a fitness business, you can use these facts to your advantage by offering a fitness opportunity and cashing in.